Enter the Matrix: Building Creative Industry through Delivering Insights in Comics

Hafiz Ahmad Aziz, Alvanov Zpalanzani, Setiawan Sabana

Abstract


Comic is a media which delivers its content through visual sequence. This media has negative preference in Indonesia’s community because viewed as mild entertainment for children. Yet in modern society, comics observed and researched as one of media which could penetrate deep within its reader’s mind. In re-create cultural insight through comic, the content must encrypt into visual and sequential mode which form a matrix of insight. This matrix will encompasses the effective transformation of cultural content in comic and also other visual media through media linkage strategy. The media linkage strategy is to surround the children’s access of information and visual entertainment in order to build certain knowledge and understanding. It’s a system that crystallized from global marketing practices of visual media industry over decades. This paper urges to highlight the visual communication design study in creating a matrix of cultural insight in translating cultures of Archipelago and media linkage strategy in order to strengthen cultural understanding among children.


Full Text:

PDF

References


Mccloud, S. 1993. Understanding Comics: The Invisible Art, New York: Harper Collins, Inc.

Tabrani, P. 2005. Bahasa Rupa, Bandung, Penerbit Kelir.

Schodt, F.L. 1996. Dreamland Japan: Writings on Modern Komik, Stone Bridge Press.

Eisner, W. 1985. Comics and Sequential Art, Florida: Poorhouse Press.

Ahmad, H.A., Zpalanzani, Alvanov & Maulana, Beny. 2005. Keliling Komik Dunia, Jakarta: Elex Media Komputindo.

Screech, M. 2005. Masters of the Ninth Art: Bandes Dessinees and Franco-Belgian Identity, Liverpool University Press - Contemporary French & Francophone Cultures.

Harvey, R.C. 1996. The Art of the Comic Book: An Aesthetic History, Jackson: University Press of Mississippi, 1996.

Cohn, N. 2003. Early Writings on Visual Language, Carlsbad CA, Emaki Productions.

Zpalanzani, A. & Piliang, Y.A. 2009. Framing, Pencitraan dan Panduan Grafis dalam Image Sekuensial pada Komik Perempuan, Wimba, 1(2), FSRD Institut Teknologi Bandung.

Ahmad, H. & Zpalanzani, A. 2009. Manga: Invisible Cultural ‘Imperialism’ through Popular Medium, Wimba, 1(1), FSRD Institut Teknologi Bandung.

Taeko, W. 2004. Flash of Wind, 16, Jakarta, Penerbit Elex Media Komputindo.

Tsukamoto, H. 2006. Manga Matrix: Create Unique Characters Using The Japanese Matrix System, Collin Design.

Miller, C.H. 2004. Digital Storytelling, Oxford, Focal Press.

Koendoro, D. 2007. Yuk, Bikin Komik, Bandung, Dar Mizan.




DOI: http://dx.doi.org/10.5614%2Fitbj.vad.2013.4.1.1

Refbacks

  • There are currently no refbacks.