Unlocking the Wanderlust: Exploring Motivations and Barriers in International Student Travel among India?s Youth

Authors

  • Jeetesh Kumar Taylor's University https://orcid.org/0000-0001-9878-1228
  • Sana Maidullah 4Indian Institute of Management, Sirmaur, India
  • Arun Bhatia Department of Tourism Studies, Central University of Himachal Pradesh, India

DOI:

https://doi.org/10.5614/ajht.2024.22.2.03

Keywords:

Travel motivation, Travel barrier, International students, Higher education programs, India

Abstract

This research examines the travel motivation and constraints experienced by international students enrolled in higher education programs in India, employing the Push-Pull Framework. Further investigates the potential factors influencing student travel and gains initial insights into their motivations, including pursuing personal rewards, escaping from personal and interpersonal environments, and the desire for interpersonal rewards, using motivation theory as a guiding framework. A sample of 300 international students studying in India was selected using purposive sampling techniques. Data was collected through a self-administered survey comprising 20 items measuring motivational factors on a five-point Likert scale, adapted from existing literature. The study provides empirical evidence of distinct patterns in international student travel, encompassing various profiles, travel motivations, and obstacles encountered by international students in India. Furthermore, the findings indicate that international students constitute a heterogeneous group of travellers engaged in travel for diverse reasons. The preference for affordable and budget-friendly modes of transportation was observed among international students. At the same time, their willingness to allocate additional funds towards a wide range of tourism offerings at their destination was evident. The implications of these findings and recommendations for future research are discussed, emphasising their significance for academic and tourism stakeholders.

Author Biography

Jeetesh Kumar, Taylor's University

Dr. Jeetesh Kumar is Senior Lecturer at School of Hospitality, Tourism and Events; Associate Director for Information Management & Documentation at Centre for Research, and Innovation in Tourism (CRiT), Taylor’s University, Malaysia. His doctorate is from the Taylor’s University in Hospitality and Tourism, with research on Economic Impacts of Business Events in Malaysia. He has two postgraduate degree specialities; Professional Master’s in Hospitality Management and International Tourism from University of Toulouse, France and the other in Business Administration (MBA - Marketing) from Hamdard University, Pakistan. His research areas include Economic Impacts, Economic Modelling, MICE, Medical Tourism, Behavioural Studies. He has worked on consultancy and research projects at the national/ international level and authored 45 publications including research articles and book chapters. 12 Postgraduate students have been graduated under his supervision and currently he is supervising 5 PhD scholars. Along with an active member of several national and international associations, conferences, and journals, he is also serving as an associate editor for Asia-Pacific Journal Innovation in Hospitality and Tourism (APJIHT). Recently he has offered webinars/ guest speeches for universities in the Philippines, India, Japan, Indonesia, China, Australia, and Pakistan.

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Published

2024-08-31

How to Cite

Kumar, J., Maidullah, S. ., & Bhatia, A. . (2024). Unlocking the Wanderlust: Exploring Motivations and Barriers in International Student Travel among India’s Youth. ASEAN Journal on Hospitality and Tourism, 22(2), 165-179. https://doi.org/10.5614/ajht.2024.22.2.03

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Articles