Enter the Matrix: Building Creative Industry through Delivering Insights in Comics
DOI:
https://doi.org/10.5614/itbj.vad.2013.4.1.1Abstract
Comic is a media which delivers its content through visual sequence. This media has negative preference in Indonesia's community because viewed as mild entertainment for children. Yet in modern society, comicsobserved and researched as one of media which could penetrate deep within its reader's mind. In re-create cultural insightthrough comic, the content must encrypt into visual and sequential mode which form a matrix of insight. This matrix will encompasses the effective transformation of cultural contentin comic and also other visual media through media linkagestrategy. The media linkage strategy is to surround the children's access of information and visual entertainment in order to build certain knowledge and understanding. It's a system that crystallized from global marketing practices of visual media industry over decades. This paper urges to highlight the visual communication design study in creating a matrix of cultural insight in translating cultures of Archipelago and media linkage strategy in order to strengthen cultural understanding among children.
References
Mccloud, S. 1993. Understanding Comics: The Invisible Art, New York: Harper Collins, Inc.
Tabrani, P. 2005. Bahasa Rupa, Bandung, Penerbit Kelir.
Schodt, F.L. 1996. Dreamland Japan: Writings on Modern Komik, Stone Bridge Press.
Eisner, W. 1985. Comics and Sequential Art, Florida: Poorhouse Press.
Ahmad, H.A., Zpalanzani, Alvanov & Maulana, Beny. 2005. Keliling Komik Dunia, Jakarta: Elex Media Komputindo.
Screech, M. 2005. Masters of the Ninth Art: Bandes Dessinees and Franco-Belgian Identity, Liverpool University Press - Contemporary French & Francophone Cultures.
Harvey, R.C. 1996. The Art of the Comic Book: An Aesthetic History, Jackson: University Press of Mississippi, 1996.
Cohn, N. 2003. Early Writings on Visual Language, Carlsbad CA, Emaki Productions.
Zpalanzani, A. & Piliang, Y.A. 2009. Framing, Pencitraan dan Panduan Grafis dalam Image Sekuensial pada Komik Perempuan, Wimba, 1(2), FSRD Institut Teknologi Bandung.
Ahmad, H. & Zpalanzani, A. 2009. Manga: Invisible Cultural "Imperialism' through Popular Medium, Wimba, 1(1), FSRD Institut Teknologi Bandung.
Taeko, W. 2004. Flash of Wind, 16, Jakarta, Penerbit Elex Media Komputindo.
Tsukamoto, H. 2006. Manga Matrix: Create Unique Characters Using The Japanese Matrix System, Collin Design.
Miller, C.H. 2004. Digital Storytelling, Oxford, Focal Press.
Koendoro, D. 2007. Yuk, Bikin Komik, Bandung, Dar Mizan.