DIGITAL MEDIA USE OF GENERATION Z DURING COVID-19 PANDEMIC

https://doi.org/10.5614/sostek.itbj.2020.19.3.2

Authors

  • Fiona Suwana University of South Australia
  • Alila Pramiyanti Telkom University
  • Ira Dwi Mayangsari Telkom University
  • Reni Nuraeni Telkom University
  • Yasinta Firdaus Telkom University

Keywords:

COVID-19, depth, digital media use, generations, width

Abstract

This study examines the depth (frequency), and width (different types) of digital media use about COVID-19 pandemic by Indonesian Gen Z. Participants come from several regions and consist of Gen Z who were born between 1995-2010. A survey towards 326 participants found that WhatsApp, Instagram, and YouTube are platforms that were used by Gen Z in their daily life. Meanwhile, this generation chose WhatsApp as the platform to share information on COVID-19 and other platforms like Instagram and Twitter to receive and post information, image, video, opinion, and personal experiences related to COVID-19. Finding also shows that in daily life, the participants can be categorised as heavy users because they spent more than four hours a day to use digital media. In contrast, they only spent less than an hour per day to find and share information about COVID-19. Therefore, this study argues that there are differences in media preference between daily life and toward COVID-19 pandemic information.

References

Ahmed, N. (2019). Generation Z's Smartphone and Social Media Usage: A Survey. Journalism and Mass Communication, 9(3), 101-122. https://doi.org/10.17265/2160-6579/2019.03.001

Allem, J.-P. (2020). Social media fuels wave of coronavirus misinformation as users focus on popularity, not accuracy. Retrieved July 20, 2020, from https://theconversation.com/social-media-fuels-wave-of-coronavirus-misinformation-as-users-focus-on-popularity-not-accuracy-135179

APJII. (2018). Penetrasi & Profil Perilaku Pengguna Internet Indonesia (Penetration & Behaviour Profile of Indonesia Internet Users). Retrieved from https://apjii.or.id/survei2018s

Balakrishnan, J., & Griffiths, M. D. (2017). Social media addiction: What is the role of content in YouTube? Journal of Behavioral Addictions, 6(3), 364-377. https://doi.org/10.1556/2006.6.2017.058

Author (2018).

Burroughs, S., Brocato, K., Hopper, P. F., & Sanders, A. (2009). Media Literacy: A central Component of Democratic Citizenship. Educational Forum, 73(2), 154-167.

Casero-Ripolles, A. (2020). Impact of Covid-19 on the media system. Communicative and democratic consequences of news consumption during the outbreak. El Profesional de La Informacion, 29(2), e290223.

Chan, A. K. M., Nickson, C. P., Rudolph, J. W., Lee, A., & Joynt, G. M. (2020). Social media for rapid knowledge dissemination: early experience from the COVID-19 pandemic. Anaesthesia, 1-4. https://doi.org/10.1111/anae.15057

Correa, T. (2016). Digital skills and social media use: how Internet skills are related to different types of Facebook use among 'digital natives.' Information Communication and Society, 19(8), 1095-1107. https://doi.org/10.1080/1369118X.2015.1084023

Csobanka, Z. E. (2016). The Z Generation. Acta Technologica Dubnicae, 6(2), 63-76. https://doi.org/10.1515/atd-2016-0012

Dabija, D. C., Bejan, B. M., & Tipi, N. (2018). Generation X versus millennials communication behaviour on social media when purchasing food versus tourist services. E a M: Ekonomie a Management, 21(1), 191-205. https://doi.org/10.15240/tul/001/2018-1-013

Deckman, M., McDonald, J., Rouse, S., & Kromer, M. (2020). Gen Z, Gender and Covid-19. Politics & Gender, 1-16. https://doi.org/10.1017/S1743923X20000434

Depoux, A., Martin, S., Karafillakis, E., Bsd, R. P., Wilder-Smith, A., & Larson, H. (2020). The pandemic of social media panic travels faster than the COVID-19 outbreak. Journal of Travel Medicine, (March), 1-2. https://doi.org/10.1093/jtm/taaa031

Dilon, C. (2020). Tiktok Influences on Teenagers and Young Adults Students: The Common Usages of The Application Tiktok. American Scientific Research Journal for Engineering, 68(1), 132-142. Retrieved from http://asrjetsjournal.org/

Fietkiewicz, K. J., Baran, K. S., Stock, W. G., & Lins, E. (2016). Other Times, Other Manners: How Do Different Generations Use Social Media? In 2016 Hawaii University International Conferences (Vol. 14, pp. 125-136).

Fietkiewicz, K. J., Lins, E., Baran, K. S., & Stock, W. G. (2016). Inter-generational comparison of social media use: Investigating the online behavior of different generational cohorts. Proceedings of the Annual Hawaii International Conference on System Sciences, 2016-March, 3829-3838. https://doi.org/10.1109/HICSS.2016.477

Freedom House. (2019). Indonesia Freedom on the net 2019. Retrieved July 20, 2020, from https://www.freedomonthenet.org/country/indonesia/freedom-on-the-net/2019

Frenkel, S., Alba, D., & Zhong, R. (2020, May 30). Surge of Virus Misinformation Stumps Facebook and Twitter. The New York Times. Retrieved from https://www.nytimes.com/2020/03/08/technology/coronavirus-misinformation-social-media.htm

Garca Jimenez, A., & Montes Vozmediano, M. (2019). Subject matter of videos for teens on YouTube. International Journal of Adolescence and Youth, 25(1), 63-78. https://doi.org/10.1080/02673843.2019.1590850

Garfin, D. R., Silver, R. C., & Holman, E. A. (2020). The novel coronavirus (COVID-2019) outbreak: Amplification of public health consequences by media exposure. Health Psychology"i: Official Journal of the Division of Health Psychology, American Psychological Association, 39(5), 355-357. https://doi.org/10.1037/hea0000875

Gazali, E. (2014). Learning by clicking: An experiment with social media democracy in Indonesia. International Communication Gazette. https://doi.org/10.1177/1748048514524119

Global Web Index. (2020). Coronavirus Research April 2020 Series 4"i: Media Consumption and Sport. Retrieved from https://www.globalwebindex.com/hubfs/1. Coronavirus Research PDFs/GWI coronavirus findings April 2020 - Media Consumption (Release 4).pdf

Hobbs, R. (2017). Create to learn: Introduction to digital literacy. Hoboken, NJ: John Wiley & Sons.

Hussain, W. (2020). Role of Social Media in COVID-19 Pandemic. The International Journal of Frontier Sciences. Retrieved from https://doi.org/10.37978/tijfs.v4i2.144

Huynh, T. L. D. (2020). The COVID-19 risk perception: A survey on socioeconomics and media attention. Economics Bulletin, 40(1), 758-764.

Jambulingam, M., Francis, J., & Dorasamy, M. (2018). What is Generation Zs' Preferred Social Media Network? In Proceedings - 2018 4th International Conference on Advances in Computing, Communication and Automation, ICACCA 2018 (pp. 2018-2021). IEEE. https://doi.org/10.1109/ICACCAF.2018.8776817

James, T., & Cinelli, B. (2003). Exploring gender-based communication styles. Journal of School Health. American School Health Association. https://doi.org/10.1111/j.1746-1561.2003.tb06559.x

Jayasekara, K. (2020). Usage of social media in finding information related to COVID-19 Usage of social media in finding information related to COVID-19, (June), 8-11. https://doi.org/10.5281/zenodo.3885120

Jones, K. (2020). How COVID-19 Has Impacted Media Consumption, by Generation. Retrieved July 20, 2020, from https://www.visualcapitalist.com/media-consumption-covid-19/

Kemp, S. (2020). Digital 2020: Indonesia. Retrieved May 27, 2020, from https://datareportal.com/reports/digital-2020-indonesia

Kim, E., & Yang, S. (2016). Internet literacy and digital natives' civic engagement: Internet skill literacy or Internet information literacy? Journal of Youth Studies, 19(4), 438-456.

Kim, Y., Wang, Y., & Oh, J. (2016). Digital Media Use and Social Engagement: How Social Media and Smartphone Use Influence Social Activities of College Students. Cyberpsychology, Behavior, and Social Networking, 19(4), 264-269. https://doi.org/10.1089/cyber.2015.0408

KOMINFO. (2014). Kemkominfo: Pengguna Internet di Indonesia Capai 82 Juta (Indonesian Ministry of Communication and Information: Internet Users in Indonesia Reached 82 Million). Retrieved July 20, 2020, from http://kominfo.go.id/index.php/content/detail/3980/Kemkominfo%3A+Pengguna+Internet+di+Indonesia+Capai+82+Juta/0/berita_satker#.VDSDcBB8C3p

Kumar, N., & Sharma, S. (2017). Survey Analysis on the usage and Impact of Whatsapp Messenger. Global Journal of Enterprise Information System, 8(3), 52. https://doi.org/10.18311/gjeis/2016/15741

La, V. P., Pham, T. H., Ho, M. T., Nguyen, M. H., Nguyen, K. L. P., Vuong, T. T., ... Vuong, Q. H. (2020). Policy response, social media and science journalism for the sustainability of the public health system amid the COVID-19 outbreak: The vietnam lessons. Sustainability (Switzerland), 12(7). https://doi.org/10.3390/su12072931

Li, L., Zhang, Q., Wang, X., Zhang, J., Wang, T., Gao, T. L., ... Wang, F. Y. (2020). Characterising the Propagation of Situational Information in Social Media during COVID-19 Epidemic: A Case Study on Weibo. IEEE Transactions on Computational Social Systems, 7(2), 556-562. Retrieved from https://doi.org/10.1109/TCSS.2020.2980007

Lim, M. (2013). Many clicks but little sticks: Social media activism in Indonesia. Journal of Contemporary Asia, 43(4), 637-657. https://doi.org/10.1080/14672715.2017.1341188

Martens, H., & Hobbs, R. (2015). How media literacy supports civic engagement in a digital age. Atlantic Journal of Communication, 23(2), 120-137. Retrieved from https://doi.org/10.1080/15456870.2014.961636

Matassi, M., Boczkowski, P. J., & Mitchelstein, E. (2019). Domesticating WhatsApp: Family, friends, work, and study in everyday communication. New Media and Society, 21(10), 2183-2200. https://doi.org/10.1177/1461444819841890

Norris, P. (2001). Digital divide: civic engagement, information poverty, and the internet worldwide. Cambridge: University Press.

Nugraheny, D. E. (2020, May 30). Update Covid-19 di Indonesia: 25.216 Kasus Positif, 8 Provinsi Nihil Pasien Baru (Covid-19 Update in Indonesia: 25.216 Positive, No New Patient in 8 Provinces). Www.Nasional.Kompas.Com. Retrieved from https://nasional.kompas.com/read/2020/05/30/06392561/update-covid-19-di-indonesia-25216-kasus-positif-8-provinsi-nihil-pasien.%0A

Nuzulita, N., & Subriadi, A. P. (2020). The role of risk-benefit and privacy analysis to understand different uses of social media by Generations X, Y, and Z in Indonesia. Electronic Journal of Information Systems in Developing Countries, 86(3), 1-17. https://doi.org/10.1002/isd2.12122

Park, N., Kee, K. F., & Valenzuela, S. (2009). Being immersed in social networking environment: Facebook groups, uses and gratifications, and social outcomes. Cyberpsychology and Behavior, 12(6), 729-733. https://doi.org/10.1089/cpb.2009.0003

Perrinn, A. (2015). Social Media Usage: 2005-2015. Retrieved from https://www.secretintelligenceservice.org/wp-content/uploads/2016/02/PI_2015-10-08_Social-Networking-Usage-2005-2015_FINAL.pdf

Poushter, J., Bishop, C., & Chwe, H. (2018). Social Media Use Continues to Rise in Developing Countries but Plateaus Across Developed Ones. Retrieved July 20, 2020, from https://www.pewresearch.org/global/2018/06/19/social-media-use-continues-to-rise-in-developing-countries-but-plateaus-across-developed-ones/

Ramli, R. (2012). Youth political participation in Asia: Outlooks in Malaysia and Indonesia. In Youth: Future Agents of Change or Guardians of Establishment? (Vol. 01, pp. 11-18). Singapore: Konrad-Adenauer-Stiftung's.

Rungta, S. (2015). WhatsApp Usage Differences Amongst Genders: An Exploratory Study. Indian Journal of Marketing, 45(5). https://doi.org/10.17010/ijom/2015/v45/i5/79938

Sekaran, U., & Bougie, R. (2015). Research Methods for Business: A Skill-Building Approach. New York: Willey-Blackwell.

Seufert, M., Hofeld, T., Schwind, A., Burger, V., & Tran-Gia, P. (2016). Group-based communication in WhatsApp. In 2016 IFIP Networking Conference (IFIP Networking) and Workshops, IFIP Networking 2016 (pp. 536-541). https://doi.org/10.1109/IFIPNetworking.2016.7497256

Statista. (2020). Leading countries based on Instagram audience size as of April 2020. Retrieved from https://www.statista.com/statistics/578364/countries-with-most-instagram-users/

Supratman, L. P. (2018). Penggunaan Media Sosial oleh Digital Native. Jurnal ILMU KOMUNIKASI, 15(1). https://doi.org/10.24002/jik.v15i1.1243

Author. (2013).

Author. (2018).

Author. (2019).

The Lancet Journal. (2020). Editorial COVID-19"i: fighting panic with information. https://doi.org/10.1016/S0140-6736(20)30379-2

Turner, A. (2018). Generation Z"i: Technology and Social Interest. The Journal of Individual Psychology, 71(2), 103-113. https://doi.org/10.1353/jip.2015.0021

Weiss, M. (2014). New media, new activism: Trends and trajectories in Malaysia, Singapore and Indonesia. International Development Planning Review, 36(1), 91-109. https://doi.org/10.3828/idpr.2014

Yasih, D. W. P., & Alamsyah, A. R. (2014). The paradox of virtual youth politics. Retrieved July 20, 2020, from http://www.insideindonesia.org/the-paradox-of-virtual-youth-politics

Published

2020-12-31

Issue

Section

Articles