Analysis of Digital Supply Chain Management in the Development of Export Products for Rattan Crafts in Cirebon

Abstract

This research is motivated by the fact that in Cirebon West Java, which is the largest
rattan craftsman area in Indonesia, was found that there are many unresolved obstacles
in the development of rattan craft products that will be exported to several countries.
The obstacles include the supply chain or the availability of raw materials, the lack
of capital for small and medium industry (IKM) stakeholders, and the lack of human
resources management (HRM) as a form of regeneration for rattan craft craftsmen.
This study used a qualitative approach where data were collected through observation,
documentation, and interviews. The results of this study show that the problems faced
by rattan handicraft producers are: 1) a lack of availability of raw materials caused by
long shipping distances, such as from Sulawesi and Kalimantan to Cirebon; 2) a lack
of capital that can be absorbed by small entrepreneurs to continue to be able to run this
rattan craft business because of the lack of attention given to small entrepreneurs from
both the government of Cirebon and the World Bank. 3) the lack of human resource
management for rattan handicraft producers due to the lack of interest from the younger
generation and the lack of a training platform for the younger generation to continue
this rattan craft relay from time to time.